The iPhone 13 was the third best-selling smartphone of 2021 despite only being on sale for three months, so it’ll come as no surprise to hear that Apple’s device is off to an extremely strong start in 2022. The iPhone 13 was the third best-selling smartphone of 2021 despite only being on sale for three months, so it’ll come as no surprise to hear that Apple’s device is off to an extremely strong start in 2022.
The iPhone 13 dominates the smartphone market
Analyst Francisco Jeronimo of IDC reports that Apple’s iPhone 13 was the best-selling smartphone worldwide in the quarter ending March 2022. That’s despite the serious supply issues that Apple faced during that time.
IDC chose not to reveal the total number of units sold. It didn’t disclose the phone’s individual market share either. But the iPhone 12 and iPhone 11 were the best-selling phones of 2021 and 2020 respectively, so the iPhone 13’s strong start was expected. As a reminder, the iPhone 13 retails at $799 in the United States and offers the latest A15 Bionic chipset coupled with a dual-camera setup and a 6.1-inch notched display. That’s in addition to iOS 15 straight out of the box.
Looking at the competition, it seems that the iPhone 13 was mostly facing a head-to-head battle with Apple’s other models. The 6.7-inch iPhone 13 Pro Max took second place in Q1 2022, suggesting people are more than willing to pay a small premium for access to a larger display. The smaller 6.1-inch iPhone 13 Pro managed a very respectable fourth place, while the tiny 5.4-inch iPhone 13 mini failed to reach the top 5. The latter further explains Apple’s rumored decision to kill off the mini-sized iPhone. Combined, the iPhone 13 family is understood to have accounted for 84% of total iPhone revenue in the first three months of 2022. The remaining revenue came from the iPhone SE (2022) and older iPhone 12 and iPhone 11 models.
Apple’s current results mean the iPhone 14 series could do even better
One thing’s clear from Apple’s latest results: the company seems to have found the perfect two smartphone sizes. And that could dramatically increase demand with the iPhone 14 debut in September.