Apple Store app updated

Apple has released a major update to the Apple Store app for iPhone and iPad. The updated Apple Store app focuses on a new, more customised experience.

Apple has updated the Apple Store app to deliver a more personalised For You experience, with more relevant product and service recommendations and more information about what users can do with devices connected to their Apple account.

New Apple Store app offers a more personalised experience

The new Apple Store app features a new navigation bar, replacing Shopping with Products and Sessions with More. The For You tab offers offers and recommendations, such as free Apple Music and Apple TV+ trials, while the Products tab lets you browse new products and shop for accessories for your devices.

The More tab shows nearby Today at Apple events, provides device setup help, and offers support for your devices. Apple asks for user consent, noting that it collects data about your shopping activity, subscriptions, and more to make recommendations, but there is an option not to provide this information to Apple.